Comprehensive Guide to Utilizing Google Chrome Extensions for YouTube Keyword Research
Welcome to our training on mastering YouTube keyword research using Google Chrome extensions. Whether you're a budding content creator or an experienced digital marketer, this guide will provide you with an insightful overview of the tools available to enhance your video strategy. Remember, we're only scratching the surface here. For a more detailed exploration, check out our YouTube growth course linked in the description below.
Getting Started with Google Chrome Extensions
For optimal performance, ensure you're using Google Chrome as your web browser. Given that Google owns YouTube, the extensions we're going to discuss are tailored for Chrome and may not function correctly on other browsers, such as Safari.
Step 1: Install Essential Extensions
First things first, let's install the three extensions that will revolutionize the way you approach keyword research on YouTube:
- TubeBuddy
- VidIQ
- Keywords Everywhere
You'll find these extensions in the Chrome web store. Once installed, they will appear as small icons in the top right corner of your Google Chrome toolbar.
Understanding the Role of Each Extension
Now, let's dive into the specific functionalities of each extension and how they contribute to your keyword research.
TubeBuddy
TubeBuddy offers a robust set of features to streamline your YouTube experience. It allows bulk uploading, editing, and provides insight into search rankings. Ensure your TubeBuddy settings are in incognito mode to get unbiased ranking information.
VidIQ
VidIQ provides valuable data, such as keyword tags used in videos, to better understand search engine optimization (SEO) strategies. It also features an inline keyword tool, which is handy for identifying which tags are driving a video's ranking.
Keywords Everywhere
Unlike the other two, Keywords Everywhere offers general internet search data, not limited to YouTube. This tool is now credit-based, so you'll need to toggle it off when not performing keyword research to conserve your credits. Remember to review settings to include necessary platforms and keep your country settings global.
Navigating the Interface and Utilizing Data
Keyword Volume and Competition Analysis
When browsing YouTube, the extensions will reveal vital data. Keywords Everywhere, for instance, will show you monthly search volume, cost per click, and competition levels—providing a glimpse into the keyword's potential for driving traffic.
Making Adjustments for Accurate Data
TubeBuddy and VidIQ's search panels can be toggled on or off to reveal different sets of information. With TubeBuddy's search rankings, ensure the setting says ‘incognito mode' to avoid skewed results based on personal browsing habits.
Keyword Tags and Rankings
When analyzing individual videos, you will see search data for that video. TubeBuddy displays where a video ranks within YouTube search results. Always add keyword tags to your videos to improve discoverability and regularly check your rankings through these tools to ensure accuracy.
Conclusion and Advanced Assistance
To reiterate, the aim here was to provide a top-level summary of how these Chrome extensions can assist you in your YouTube keyword research journey. For those who find this process overwhelming, there is a wealth of additional resources and step-by-step instructions available in our full YouTube growth course, designed to help you maximize your organic reach and bolster the growth of your viewer base and business.
Good luck with your YouTube ventures, and remember, key insights and smart tools are your allies in navigating the vibrant world of internet content creation.
